Grooveeffect
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A frequently updated guide to urban style, music, events, men's & women's fashion guides, artist pages, and more.
http://www.grooveeffect.com
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![Super Chill Monkey Does Hollywood [Video]](http://www.grooveeffect.com/images/superchillmonkey_thumb.jpg)
LOL...You have to watch this super cute monkey wearing designer denim as he takes a ride on a bus to an audition. He then heads to a taco stand to eat a burrito. ... READ MORE >>

I love the rain. As long as Im inside, of course. Rainy days inevitably lead to messy hair, sticky air, and the ultimate question: what shoes do I wear? Your Chucks get soaked, you dont want to take the new LEs out in this weather, and your satin Lanvin flats are a total no-go. Our solution? SWIMS, the innovative shoe line from Norwegian Johan R. (going by a name like this, the guys gotta be cool). Dubbed modern galoshes by the creator himself, SWIMS now boasts a simple ballerina flat for women that works perfect for those rainy days.
Hunter boots work fine and well, but once youre inside, do you really want to stomp around in those things? SWIMS flats are available in enough colors that you may want to land yourself more than o ... READ MORE >>
 Remember when you were a little girl, running around in those jelly sandals? They were clear, squishy, and most of all, cheap. Times have changed, and when Marc Jacobs churned out jelly gladiator sandals last year, everyone was a little stunned. They were cute, and while they boasted a hefty price tag, the frenzy began. This year, Chanel has come out with a glittered jelly sandal, adorned with a giant plastic flower and all, but the real star is Givenchys take on the old classic.
Utilizing the ultra-trendy silhouette of the moment (the gladiator sandal), the French fashion house took things a step further by marrying the design with the rubber material. Available in white, pink, and black, the shoe has the subtle Givenchy logo up front, ... READ MORE >>
 From The Valley To The Stars is the latest album from Swedish musician El Perro Del Mar. The name, which means The Dog of the Sea in Spanish, is the stage name of Sarah Assbring. Assbring, who remains the only official member of the band, began her musical endeavors just over three years ago in Gothenburg on Hybris Records. Her particular brand of lo-fi indie pop gained EPDM critical acclaim for her self titled release, and a deal with UK label Memphis Industries. As of 2007, EPMD is working with Licking Fingers on all Swedish releases, including this years From The Valley To The Stars, which dropped in the US on April 22nd.
The albums opening track, Jubilee, sets the tone for the rest of the album. The short introductory song, whi ... READ MORE >>

Earlier this month, Stssy released the first of their exclusive Artists Series. This series features artwork by canadian skateboard artist and genius illustrator, Andrew Pommier. Pommiers series consists of four T-shirts in black, white, and gray with signature character illustrations on each. The shirts are being released in a limited number, and will only be sold at freestanding Stssy stores, so get yours before theyre gone, and keep an eyes out for the release of the next Artists Series.
For more info, check out: stussy.com.
Written by: Melissa Tan ... READ MORE >>
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